Why Alexami
Alexami believes beauty should be inspired by nature, not at war with it.
Alexami's innovative natural makeup products aren't tested on
animals, are environmentally friendly, and are kind to your skin.
Alexami's natural makeup products are salon professional quality to deliver a flawless finish every time, and also protect against UV rays - that fast-aging enemy of healthy skin. The SPF average in Alexami's natural mineral foundation is 20+ thanks to the natural sun-repelling qualities of high grade of zinc, a pure uncoated Zinc Oxide.
Alexami's natural makeup also avoids nasty chemical ingredients, as Alexami strongly believes beauty products shouldn't jeopardise your health.
Did You Know?
The average woman ingests around 2 kilograms of chemicals via her skin each year from cosmetics like makeup, skin care lotions, and hair products? This is because humans absorb up to 60% of the substances applied to our skin.
Even more alarming, researchers now believe absorption of chemicals through the skin may be more harmful than swallowing these substances. Chemicals in cosmetics like lipsticks ingested via the mouth are partially broken down by enzymes in saliva and the digestive system, but chemicals entering out bodies via the skin aren't greeted by any line of defence - these chemicals reach the blood stream virtually intact.
That's why it's especially important to make sure the products you use on your skin are completely free from harmful ingredients, and that you read the label on all cosmetics, even those that claim to be natural.
